Today we have an awesome compilation video that is guaranteed to get your fired up!
This week, we have Bernadette Jiwa on the show to talk about the power of storytelling and her new book “Difference”.
Every reader is precious and you need to make every visit to your blog count. But is your blog subtly undermining your authority and credibility?
You are slowly being manipulated into a box. You didn’t create the box. You can’t see it but I bet you can feel it.
In this case, it’s the content marketing box.
Are you curious about how to add Facebook to your marketing strategy?
This week, I’ve invited Andrea Vahl co-author of Facebook for Dummies on the show to share her insights about how to use Facebook like a Boss!
There are millions of blogs competing for your readers attention. You are going to need to break a few rules of etiquette and rely on something other than your “hunches” to successfully market your blog.
Here’s what you should do -
My friend and co-author joins us this week to discuss his new book Social Media Explained and share his incredible insight into the “essence” of social media marketing.
There’s a lot of guilt in the blogging space.
Many bloggers are nursing a guilty conscience about post frequency, post length, and social media involvement but the good vs. great post debate is a stickler.
The dilemma starts when a blogger reads a post from a successful blogger who says -
“The best time to plant a tree was 20 years ago. The second best time is now.”
Did you know that there are dozens of plugins designed to add more functionality and design options to your theme?
I often find myself thinking about the obstacles you face as a content creator and blogger. Taking a cue from Ryan Holiday’s book, The Obstacle is the Way, I began journaling how to face each obstacle and overcome it.
Here are 7 of the most common obstacles and what you can overcome them.
I guess I can’t duck this question forever.
Jamie Turner is a seasoned marketing strategist who practices exactly what he teaches his clients. In this episode we discuss the power of mobile marketing and how to evaluate and improve your business
Let’s dig right in on this one -
Advertising is a good way to monetize your blog audience if:
I caught up with Marcus Sheridan, founder of the Sales Lion, to discuss his simply brilliant message of “They Ask. You Answer” and how you can use it to build your business.
Important but tough question. It’s often helpful to tackle complicated questions by working backward.
In this case, I believe an effective business blogging strategy creates customers. I know this sounds crass to the unicorn and rainbows crowd but a business blog is a waste of time if it can’t help pay the bills a return a profit.
Last week, I threw cold water on the notion that every business can turn their employees into bloggers. The bottom line is that most businesses should shift their focus to getting ideas instead of complete posts from employees. To do this you’ll need to set up a system for getting these ideas out of your employee’s heads and into your inbox. The key is to make the process as easy and “non-interruptive”. Ideally you want to automate the process so one simple step can turn your Read More
Are you trying to turn your blog into a business? Are you trying to figure out how to create marketing so good that customers are willing to for it? Join me today as Jay and I discuss the future of marketing and how to make your business stand out from the crowd. Show Notes: Youtility Convince & Convert Youtility for Accountants Listen on: iTunes | Stitcher Read More
Let’s be honest, asking your employees to blog is probably a non-starter. Blogging is writing and writing for most people has a fear factor right up there with public speaking. You can coach, bribe, threaten all you want but in the end, you’ll be writing most of your blog posts. So forget about getting your employees to blog. Instead, get them to contribute blog ideas. The hardest part of blogging is the ideas. The writing part can be delegated or outsourced. But with a Read More
First click here to grab a seat at my next free webinar training. During the training, I’ll go into much more detail on many of the techniques you’ll read below. Next, the steps below are not “accepted” blogging tactics that have been worked to death by everyone else. These tactics focus on getting your reader to take an action and then following up with them to sell your product. Last, this system works on autopilot. Set it up and watch it work. Over time it will get more Read More