Pushing Social Today

When Social Media Is A Bad Idea

[Podcast] Episode #25: When Is Social Media A Bad Idea?

Pushing Social Podcast

When Social Media Is A Bad Idea

[Podcast] Episode #25: When Is Social Media A Bad Idea?

Laura and I earn a living from offering our social media expertise to clients. So you can imagine how nervous this episode of the Pushing Social podcast made us. But, we didn’t hold anything back and shared our insights on what type of businesses shouldn’t try social media.

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free-tools

Offering Free Tools to Increase Your Social Reach

Giving away a free report, whitepaper or case study has long been a staple in the content marketing world. In an effort to build credibility, spread your message and build your email list, you create a free piece of content that is packed with value.

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Ragnar Marketing Secrets

What Ragnar Taught Me About Grassroots Content Marketing

I recently ran 14.1 miles over 24 hours through the Adirondack mountains in upstate New York.

Before you dismiss this as just something “runners” do, you should know that before to this event the longest distance I have ever run was 3 miles.A few weeks ago I was, according to my wife, “sedentary.”

Now I love my morning run.

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FB-and-Google_740x400

Facebook is the New Google. That’s the bad news.

I remember waiting for the Google Dance.  Old school SEO experts know what I’m referring to.  Years ago, Google would update its index once a month.  Online marketers would watch their search listings hoping for a jump in rankings.  The next day, forums would fill with the lucky and the damned, those who thought Google was awesome and others that swore it was Satan incarnate.

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man-on-laptop

Do These Top 15 Super Networkers Suck At Social Media?

Shane Snow, author of Shortcuts, is on the book tour circuit and he’s lighting up the blogosphere with fascinating articles that highlight extraordinary people with uncommon skills.

His latest FastCompany article, 15 People Who Are Taking Networking To A New Level caught my attention.  Snow list highlights people who have the ability to create connections between just about anyone.  These folks sit at the nexus of the 2 degrees of separation.

 

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