Email is the key to blog profits.
You need to get comfortable with email copywriting to unlock the profit potential in your list. I didn’t see any real growth in my business until I got serious about mastering email communications.
This article offers my most effective “best practices.” Use them to immediately improve the effectiveness of your emails.
One Idea – One Email
Make it easy to understand and act on your emails. Emails are post-it note sized prompts to to do something. Resist the urge to turn your email into a book. Focus your reader on one idea and move them quickly to a point of action.
Talk Like A Friend
Write like you talk. Act as if your reader is right beside you. Resist the urge to pad your email with corporate-speak and “The Queen’s English.”