The social marketing and technology space is red hot.
Here’s what caught my attention and tickled my inner-geek this week:
From Airbnb To Warby Parker: 7 Tips From Leading Design Entrepreneurs
Design is important. This compelling list of 7 tips guides designers through the minefield of corporate management, playing well with engineers, and keeping the creative fires hot. Hint – the tips offered here are perfect for content creators too.
How to Use LinkedIn’s ‘Sponsored Updates,’ a New Type of Ad for Company Pages
LinkedIn is the social media tortoise. While Facebook, Twitter and Google snag headlines, LinkedIn quietly gets more awesome everyday. Their latest offering, Sponsored Updates gives content marketers another content distribution tool. HubSpot does a great job (as usual) of explaining how to use the new feature effectively.
Use SlideShare to Turn Your Marketing Channels into Lead Gen Tools
Every B2B business should publish content to Slideshare. Good presentations uploaded to Slideshare will attract prospects for years. It’s a no-brainer. What’s a tad more difficult is understanding which content to use and how to set-up your Slideshare account. This article will get you started.
Distribution Is Everything: 3 Secrets to More Traffic and Unique Views
Ever heard of “Growth Hacking?” Growth Hacking is a set of tactics that create “viral loops” that attracts new visitors. The web and mobile app crowd use these tactics religiously to promote their products. This article shows you a few effective ways to use Growth Hacking principles to content marketing.
Shelter From The Storm: Why Brainswarming Is The Future Of Collaboration
I hate brainstorming. To be fair, brainstorming works in carefully controlled circumstances, but I’ve seen too many idiots use brainstorming for an ego boost. Despite brainstorming’s challenges, idea generation is critical to success. This article on Brainswarming caught my eye because it offers a different approach. Take a look – it’s good.
If You Want to Raise Prices, Tell a Better Story
This headline is the best one I’ve read this year. It manages to inform and tease at the same time. Even better the article delivers a solid argument for improving your storytelling ability. Content Marketing is a storytelling science; study this article to learn how to make selling with content pay.
It’s 7 P.M., Do You Know Where Tomorrow’s Productivity Is?
Just read the first two sentences of this article. They offer links to other productivity articles that are simply awesome. The rest of the article is decent but nothing to waste 10 minutes on. Here are the links if you want to save time:
Day Three of the 30 Day / 30 Blog Challenge
You can start your 30 Day / 30 Blog Post journey at any time – just count out 30 days, note the final day on your calendar and start writing!