I’m a pretty tough critic of non-fiction books. I’ve read hundreds and only a few really stand out – and Sally Hogshead’s book “Fascinate” is one of them. I enjoyed Sally’s book because she’s combined sharp writing, with awesome examples, and practical tips that you can apply in your life and business. So I had the great experience of being entertained and educated all in one sitting.
Take a look at this video book review (my first so be kind!)
If you are struggling with getting noticed and standing out from the crowd then Fascinate has some great tips for you. In many ways, Fascinate reminds me of Dr. Cialdini’s classic “Persuasion”. Both make some pretty complex topics easy and fun to understand.
It goes without saying that I recommend Fascinate. In fact I will be spending the next 7 weeks discussing it during the Fascinate Series of posts. So go get the book, read it, and be ready to weigh in with your comments!
Here’s a quick link with info: Fascinate: Your 7 Triggers to Persuasion and Captivation (affiliate link)
P.S. I’m using a little Mystique in this video book review. What do you think it is? 😉