Why Writing A Great Blog Post Is So Stinkin Hard

byword Why Writing A Great Blog Post Is So Stinkin Hard : Blog Promotion

What my screen looks like as I write this post…

You need to post.

It has to be good.

You start typing….

Stop. Backspace. Start again.

You get 15 crappy words on the page.  Delete.

This sucks…right?

Ever wonder why you’re struggling with a simple 500-word post?

Here are three hints:

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Filed Under: Blog Mastery, Blog Post Writing ·

Why the Stakes Are Higher for Personal Bloggers

Every once in a while someone reminds me that my business blogging advice doesn’t apply to personal bloggers.

Their comments usually end up saying that personal bloggers don’t care about money, growing an audience, tracking metrics, or strategy.  The liberated personal blogger is guided by one simple motive – “whimsy”.

Bologna.

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Filed Under: Blog Strategy ·

Why Blogging Isn’t Enough

iStock 000010202696XSmall Why Blogging Isnt Enough : Blog PromotionBlogging isn’t enough.

A reader asked me to describe all the marketing I did for Pushing Social.

My list included…

  • Email campaigns about 15 different campaigns
  • Podcasting
  • Webinars
  • Video-based workshops
  • Traditional Publishing – “Born to Blog”
  • Self-Publishing
  • Twitter, Facebook, and LinkedIn “networking”
  • Joint ventures with incredibly smart thought leaders

and…Blogging. [Read more...]

Podcast: Play in new window | Download

Filed Under: Blog Strategy ·